Axon Local Media empowers you to create effective local advertising.
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Digital Advertising Maintains Top-of-Mind Awareness
Does your customer like what you have to offer? Maybe she does, but maybe not enough to buy it yet. A study by Baymard Institute revealed that the average online shopping cart abandonment rate is 68.53% and the brick and mortar storefront customer wanting to purchase but not doing so is even higher. And that’s where digital advertising has a major advantage. While it would be creepy and desperate to waylay that customer outside your store and beg her to come back to make a purchase, with digital advertising she'll be reminded again and again without you seeming like a stalker.
Through a digital ad with Axon Local Media, you can stay in front of her to suggest one more time that she purchase that item. Digital advertising can keep you in the forefront of your customers mind and keep that sale from slipping away.